Council Encourages Coach Operators to "Get Motorcoachified"
All operators can now participate in the Council’s nationwide public awareness campaign designed to educate travelers about motorcoaches using advertising wraps on campaign coaches.
Coach TravelMore ecologically sound![]() Coach travel is more ecologically sound than planes, trains and passenger cars. Thanks to emerging technology, coaches run cleaner engines, use alternative fuels, and reduce emissions. Read More Clean Fuel TechnologySoybeans. They're not just for dinner![]() Today’s clean bio-diesel systems are so finely calibrated that any biodiesel fuel blend must come from the highest quality blend stocks…soybeans, the gold standard for biodiesel. Driving the EconomyDollars and sense![]() Motorcoach traveler and tourist demand generates more than $55 billion annually in economic transactions. Read More Mainstream Media Attention For The Campaign
Motorcoach Council Ushers In New Board & Fresh Goals For 2010
Plans for 2010: “Whereas the Motorcoach Council will continue to rely on contributions from motorcoach operators, associations and suppliers, who were invaluable in the launch of the initial public awareness campaign,” stated Brian Annett, “We plan to reach beyond our core industry partners to forge long-term alliances with additional strategic partners such as a major travel industry and consumer branded products, as we build consumer awareness and shift public awareness toward motorcoach travel. Grant money and federal funding is also being pursued.” ABC, MCI & Prevost Partner With Council To Fund Public Awareness CampaignMore than 50 motorcoach facilities today are enrolled in the Council's new Coach Vendor Parts Program. Participants elect to donate 1/2 of one percent of their net parts purchases to fund the campaign and help the Council advance its mission to educate consumers that motorcoach travel is safe, affordable, convenient and environmentally responsible. “Buying parts is something we all do,” said Callen Hotard (President of Calco Travel and Hotard Coaches), and founding partner of the Motorcoach Council. “I encourage every operator to sign up knowing that our collective support through this program can increase awareness, mold public perception and help each other’s businesses flourish. We all benefit from the Council’s success." Click here to download a Parts Program Enrollment form. Get Motorcoachified Bus Wrap Program Update
Today, more than 110 individual operators across 35 states participate in the Get Motorcoachified bus wrap program, using their fleet—or “rolling billboards”—to display targeted messages that boast the many benefits and conveniences of motorcoach travel. “55 Fewer Cars Outside. Get Motorcoachified,” and “Your Vacation Simplified. Get Motorcoachified,” are just two of the 35 approved campaign slogans traveling across the country being exposed to hundreds of thousands of consumers of all kinds. To request a quote for a campaign wrap, click here.
Community Development
The campaign's success will not only increase ridership, but will additionally create new jobs, increase spending in the tourism industry, and help get North Americans out of their homes and back on the road -- all of which will start putting money back into our economy. Encourage Travelers To Ride. Get Motorcoachified!
Did You Know?
What People Are Saying"With escalating fuel costs, environmental concerns and national events that have caused travelers to recoil from air travel, society is ready, almost begging, for alternative modes of transportation.""Through viable and affordable social media, as well as mainstream media channels, our industry has the resources to positively impact public perception on a national level." "I appreciate the fact that the structure of the group is “operator-driven,” non-political, not tied to a specific trade organization or industry partner and is solely committed to growing and expanding the services we all provide." Read More Recent Press Releases
Benefits of Motorcoach Travel
Coming Events
Our GoalOur Goal
To educate and covert plane, train, and automobile drivers into coach passengers through the use of a strategic public awareness and educational outreach campaign, which communicates the luxury amenities, conveniences and ecological attributes only a coach provides. If we effectively reposition the motorcoach and increase ridership by just 1-2 percent, we'll clean up our planet, foster community development and create new employment opportunities across N. America. Go Coach!Go Coach!
Motorcoaches are safer, quieter and more comfortable than virtually any other form of passenger transportation. They can conveniently pick you up anywhere there's asphalt, and deliver you without the hassles expected at airports or train stations. Coaches provide modern entertainment systems, and trump automobile travel with the ultimate answer to "Are we there yet?" You guessed it...the lavatory. Next time, go coach! Go Green!Go Green!
Motorcoaches drastically reduce air, ground, water, and noise pollution. Motorcoaches take 425 million cars off U.S. roads each year. Motorcoaches deliver more than 146 passenger miles per gallon of fuel. (source www.buses.org) Save Money!Save Money
With historically volatile gas prices, and the inconveniences of air travel, millions of North Americans are choosing motorcoaches for business and personal use, as well as affinity group travel, sporting events and other adventures.
All motorcoach statistics cited were derived from complete studies found on www.buses.org
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Photo Gallery![]() View our Photo Gallery to see examples of coaches displaying the new campaign bus wrap graphics We'd Like To Recognize Partners Who've Contributed To The Campaign in 2010:
Coach Manufacturers![]() |
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